Work
All Projects
4 cases across product, consulting, and research
Kado+ Subscription
0→1 subscription product, 10% revenue growth
GEO Monitoring & Strategy
Built 0→1 LLM brand visibility tool and led GEO strategy for Fortune 500 enterprise clients
Creator Center
Redesigned B-end creator tools, boosting chapter editing rate by 16.3% and reducing Time to Task Completion by 8s
KadoKawa Discovery & Reading
Optimized search ranking and reading experience, 11.6% increase in Search CTR and 46% improvement in completion rate
Earlier Work
Design & UX internships before moving into product.
Synology
2022
Synology Photos Home User Research
Led user research on home photo management — interviews and surveys across user types, synthesized into personas and an optimization roadmap.
BenQ
2020
Cross-Device Multilingual Keyboard
Designed a multilingual keyboard app for smart displays across device sizes.
Snapask
2021
Singapore Brand Website UI
Redesigned the Singapore learning platform with a self-directed learning visual identity.
NEXT BANK
2020
OCR in Open Account Journey
Designed the OCR-assisted onboarding flow for Taiwan's first pure digital bank.